{"product_id":"systematic-chasing-for-economic-success-an-innovation-management-approach-for-german-smes-in-drive-technology-business-von-thomas-kamps","title":"Systematic Chasing for Economic Success","description":"\u003cp\u003eMaster's Thesis from the year 2011 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of applied sciences Dortmund, language: English, abstract: The German drive technology industry is dominated from SME's and must supply its\u003c\/p\u003e\u003cp\u003eproducts to customers around the world. In addition this industrial segment is challenged\u003c\/p\u003e\u003cp\u003eby competitors from many other countries as well as from customers with very\u003c\/p\u003e\u003cp\u003edifferent needs. Therefore SME's are faced to two main questions. First challenging\u003c\/p\u003e\u003cp\u003equestion \"what will be the best strategy to create competitive advantage?\", second:\u003c\/p\u003e\u003cp\u003e\"what are the necessities to carry out this strategy effectively and efficiently?\".\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e1.2 Aim of this work\u003c\/p\u003e\u003cp\u003eBased on an analysis of the industrial segment the structure and essential needs and\u003c\/p\u003e\u003cp\u003eboundary conditions will be derived. In addition a suitable strategy to reach a competitive\u003c\/p\u003e\u003cp\u003eadvantage will be analyzed and assessed. For this strategy a suitable innovation\u003c\/p\u003e\u003cp\u003emanagement process as well as a toolbox for SME's to implement this process into the\u003c\/p\u003e\u003cp\u003ecompany will be developed.[...]\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783656250012\"\u003e\u003ch3\u003eAn Innovation Management Approach for German SME's in Drive Technology Business\u003c\/h3\u003e\u003c\/div\u003e","brand":"Libri","offers":[{"title":"Softcover - 9783656250012","offer_id":39432783790173,"sku":"9783656250012","price":54.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/b366b193-2576-487e-8288-d89451f7498c.jpg?v=1777959066","url":"https:\/\/shop.autorenwelt.de\/products\/systematic-chasing-for-economic-success-an-innovation-management-approach-for-german-smes-in-drive-technology-business-von-thomas-kamps","provider":"Autorenwelt Shop","version":"1.0","type":"link"}