{"product_id":"strategicheskoe-planirowanie-i-marketing-w-aaroportah-von-jemmi-arsonwal-maniriho","title":"Strategicheskoe planirowanie i marketing w aäroportah","description":"\u003cp\u003eStrategicheskoe planirowanie i marketing aäroporta predstawlqet soboj polnuü strategicheskuü koncepciü i biznes-plany po stroitel'stwu aäroportow, sozdaniü general'nyh planow i uprawleniü aäroportowoj deqtel'nost'ü. Pochemu imenno \"Strategicheskoe biznes-planirowanie i marketing aäroporta\"? V ätoj knige daetsq opredelenie strategicheskogo planirowaniq, rassmatriwaütsq älementy plana, process planirowaniq obzora i izmerenie uspeha aäroporta. V nej predstawleny luchshie metody uprawleniq, tendencii w awiacii i strategicheskoe myshlenie, kotorye ob#qsnqütsq w shirokom smysle. Newozmozhno, i äto mozhet wyglqdet' absurdno, esli aäroportowye kompanii ne umeüt planirowat' i prowodit' marketing, kak drugie biznes-predpriqtiq. V knige delaetsq akcent na strategicheskom planirowanii aäroportow, operatiwnom i uprawlencheskom planirowanii, a takzhe na tom, kak rabotat' so wsemi storonami, wowlechennymi w process razwitiq aäroporta.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786205785140\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786205785140","offer_id":46356759642437,"sku":"9786205785140","price":35.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/47a6f221-bf67-4668-a843-7a5bc4f17819.jpg?v=1758955902","url":"https:\/\/shop.autorenwelt.de\/products\/strategicheskoe-planirowanie-i-marketing-w-aaroportah-von-jemmi-arsonwal-maniriho","provider":"Autorenwelt Shop","version":"1.0","type":"link"}