{"product_id":"strategicheskij-stomatologicheskij-marketing-von-andres-sebastian-vasco-aguilera","title":"Strategicheskij stomatologicheskij marketing","description":"\u003cp\u003eV uslowiqh pandemicheskogo social'no-äkonomicheskogo krizisa oblast' stomatologii takzhe stolknulas' s problemami w predostawlenii swoih uslug, poskol'ku poseschenie pacientow podrazumewaet wysokij risk zarazheniq w stomatologicheskoj srede; odnako obqzatel'stwa pered obschestwom zastawili ih izmenit' konfiguraciü swoih dejstwij w sootwetstwii s potrebnostqmi rynka. V ätih ramkah cel'ü dannogo issledowaniq bylo opredelit' marketingowye strategii, primenqemye specializirowannymi stomatologicheskimi centrami w kantone Ambato (Jekwador) dlq protiwostoqniq äkonomicheskomu krizisu, wyzwannomu COVID-19. Dlq ätogo my issledowali strategicheskij marketing, obratiwshis' k poziciqm Lambina (2009), Kotlera i Armstronga (2007) i Munuäry i Rodrigesa (2012), sredi prochih. V metodologicheskom plane ispol'zowalsq prikladnoj opisatel'nyj tip issledowaniq, s dizajnom \"pole-transekt\".\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786204516271\"\u003e\u003ch3\u003eStrategicheskij stomatologicheskij marketing w ramkah Covid-19 w Ambato, Jekwador\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786204516271","offer_id":39871105400925,"sku":"9786204516271","price":19.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/5b1876c4-f5cf-4639-aebf-99b63cf69650.png?v=1758347596","url":"https:\/\/shop.autorenwelt.de\/products\/strategicheskij-stomatologicheskij-marketing-von-andres-sebastian-vasco-aguilera","provider":"Autorenwelt Shop","version":"1.0","type":"link"}