{"product_id":"sowetskaq-modnica-von-irina-vinichenko","title":"Sowetskaq modnica","description":"\u003cp\u003ePeriod 1950-h - serediny 1960-h godow izwesten swoimi politicheskimi i äkonomicheskimi reformami, no srawnitel'no malo izwestno, chto imenno w äto wremq proizoshla legitimizaciq mody w SSSR. Kommercheskoe, potrebitel'skoe po swoej suti qwlenie mody w tot period wstraiwalos' w gosudarstwennuü proswetitel'skuü kul'turnuü politiku. Rukowodstwom strany byla iniciirowana rabota po sozdaniü osoboj sowetskoj mody. Tomu kak äto proishodilo w centre i kakimi problemami soprowozhdalos' na regional'nom urowne, i poswqschena dannaq rabota. Awtor demonstriruet, s odnoj storony, kakim obrazom odezhda ispol'zowalas' kak simwolicheskij resurs wlastej,i, s drugoj storony, kak proishodilo razrushenie zaurqdnogo, anonimnogo, \"melkoburzhuaznogo\" ägalitarizma w zhenskoj odezhde i osuschestwlqlsq perehod k polistilisticheskomu obrazu zhizni sowetskoj gorozhanki.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783844353044\"\u003e\u003ch3\u003ePoiski sobstwennogo stilq w ramkah planowogo hozqjstwa\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783844353044","offer_id":39470105559133,"sku":"9783844353044","price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/40add6e2-3d10-4704-b3c4-e2e3ab45ed83.jpg?v=1758778771","url":"https:\/\/shop.autorenwelt.de\/products\/sowetskaq-modnica-von-irina-vinichenko","provider":"Autorenwelt Shop","version":"1.0","type":"link"}