{"product_id":"socialnye-seti-dlq-malogo-biznesa-von-shridzhan-thapa","title":"Social'nye seti dlq malogo biznesa","description":"\u003cp\u003eUchitywaq powsemestnoe rasprostranenie social'nyh media, oni stali neot#emlemoj chast'ü cifrowogo marketinga dlq krupnyh kompanij, kotorye tratqt znachitel'nye büdzhety na ukreplenie brenda, priwlechenie klientow i social'noe prodwizhenie. Odnako malym predpriqtiqm slozhno ispol'zowat' istinnyj potencial social'nyh media iz-za takih ogranichenij, kak nehwatka büdzheta, opyta i wremeni. Poätomu na pomosch' prishli instrumenty uprawleniq social'nymi setqmi, kotorye predlagaüt planirowanie, priwlechenie i analitiku s edinoj paneli uprawleniq. No poskol'ku kolichestwo social'nyh setej rastet, rastet i kolichestwo instrumentow SMM (Social Media Management), poätomu malye predpriqtiq stoqt pered dilemmoj, kakie prilozheniq i instrumenty social'nyh setej polezny dlq biznesa. Krome togo, esche odnim wazhnym woprosom qwlqetsq to, kakie dannye mozhno poluchit' iz analitiki social'nyh setej, i primenimy li oni dlq uluchsheniq biznes-pokazatelej malogo biznesa. Poätomu w dannom issledowanii byl ispol'zowan podhod, osnowannyj na izuchenii konkretnogo sluchaq s nebol'shim biznesom, realizuüschim strategicheskij marketing w social'nyh setqh i prodwizhenie w semi populqrnyh social'nyh setqh, takih kak Facebook, Twitter, Google+, Instagram, Pinterest, Foursquare i TripAdvisor.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786206915621\"\u003e\u003ch3\u003ePrimer iz praktiki - kuhnq Majq\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786206915621","offer_id":47398146801989,"sku":"9786206915621","price":49.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/2ba52d08-7991-4125-955b-6fabe0414dea.jpg?v=1750140911","url":"https:\/\/shop.autorenwelt.de\/products\/socialnye-seti-dlq-malogo-biznesa-von-shridzhan-thapa","provider":"Autorenwelt Shop","version":"1.0","type":"link"}