{"product_id":"social-innovation-for-business-success-shared-value-in-the-apparel-industry-von-julia-schmitt","title":"Social Innovation for Business Success","description":"Shared value not only offers a new concept to face the current business environmental dynamics but it also responds to macro-economic challenges. The creation of more value than mere profits can lead to a sustainable competitive advantage. Thus, it offers huge economic potential and presents a new challenge to corporate optimisation endeavours. Julia Schmitt draws on current sustainability and innovation research approaches in order to provide a deeper understanding of the shared value concept as a differentiation strategy for small and medium sized enterprises. Her empirical study on the German fair trade and organic fashion industry provides insights into possible configurations of a shared value business strategy. The awareness of these findings is essential to make a shared value strategy lead to business success.\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783658054601\"\u003e\u003ch3\u003eShared Value in the Apparel Industry\u003c\/h3\u003e\u003c\/div\u003e","brand":"Libri","offers":[{"title":"Softcover - 9783658054601","offer_id":39433500590173,"sku":"9783658054601","price":53.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/6d7cbbc5-5626-491f-a53f-38aee76d969d.jpg?v=1775802241","url":"https:\/\/shop.autorenwelt.de\/products\/social-innovation-for-business-success-shared-value-in-the-apparel-industry-von-julia-schmitt","provider":"Autorenwelt Shop","version":"1.0","type":"link"}