{"product_id":"reklama-wchera-segodnq-zawtra-von-yakow-lensu","title":"Reklama wchera, segodnq, zawtra","description":"\u003cp\u003eV knige rassmatriwaetsq reklama kak wid iskusstwa i sredstwo marketinga. Proslezhiwaütsq osnownye ätapy razwitiq reklamnogo dela, nachinaq s drewnejshih wremen. Rassmatriwaetsq reklama w period promyshlennoj rewolücii XVIII ¿ XIX wekow, reklama konca XIX ¿ nachala HH weka, sowetskaq reklama 1920-h godow, zarubezhnaq reklama mezhdu dwumq mirowymi wojnami, sowetskaq reklama 1930-h, 1940-h ¿ 1950-h, 1960-h ¿ 1980-h godow, zapadnaq reklama wtoroj polowiny HH weka, postsowetskij period razwitiq reklamy w Respublike Belarus'. Analiziruütsq sowremennye sredstwa rasprostraneniq reklamy, osobennosti postroeniq obraza wospriqtiq w reklame. Otdel'no rassmatriwaütsq osobennosti telereklamy. Opredelqütsq perspektiwy razwitiq reklamy w blizhajshem buduschem.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783659397998\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Libri","offers":[{"title":"Softcover - 9783659397998","offer_id":39448809767005,"sku":"9783659397998","price":54.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/80db90cb-fb52-416b-b457-e8505bb8ae5e.jpg?v=1758778015","url":"https:\/\/shop.autorenwelt.de\/products\/reklama-wchera-segodnq-zawtra-von-yakow-lensu","provider":"Autorenwelt Shop","version":"1.0","type":"link"}