{"product_id":"razwitie-metaforicheskogo-qzyka-von-valeriq-frejtas","title":"Razwitie metaforicheskogo qzyka","description":"\u003cp\u003eMetafory dolgoe wremq schitalis' nezhelatel'nymi w nauchnom diskurse, no segodnq poqwilis' issledowaniq, w kotoryh metafora rassmatriwaetsq kak neot#emlemyj resurs cheloweka. Imenno cherez ätu prizmu dannaq kniga, narqdu s ukazaniem na wazhnost' metafory w nauchnom diskurse, issleduet, kak tehnologicheskie innowacii formiruüt kognitiwnye mehanizmy chteniq i pis'ma i kak oni otrazhaütsq na processah gramotnosti. Kniga daet wozmozhnost' ponqt' proizwodstwo i wospriqtie nauchnyh statej w akademicheskoj sfere, osobenno s tochki zreniq metaforicheskih rassuzhdenij. Kniga sostoit iz treh glaw, sochetaüschih teoriü i praktiku, w kotoryh analiziruütsq nauchnye stat'i na temy, swqzannye s cifrowoj sredoj, i predstawleny lingwisticheskie mehanizmy, illüstriruüschie wozmozhnoe razwitie metaforicheskogo qzyka. Kniga budet polezna studentam dlq razmyshlenij o processah gramotnosti, kotorye proishodqt w kazhdom social'nom sobytii ispol'zowaniq qzyka w akademicheskoj srede, a takzhe prepodawatelqm i issledowatelqm w ätoj oblasti, poskol'ku ona sposobstwuet prakticheskomu wmeshatel'stwu i obucheniü.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786208083311\"\u003e\u003ch3\u003eAnaliz akademicheskoj gramotnosti\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786208083311","offer_id":50095174222149,"sku":"9786208083311","price":35.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/99945a2f-bf77-44c5-902b-4c5dbb997893.jpg?v=1750744768","url":"https:\/\/shop.autorenwelt.de\/products\/razwitie-metaforicheskogo-qzyka-von-valeriq-frejtas","provider":"Autorenwelt Shop","version":"1.0","type":"link"}