{"product_id":"proizwoditelnost-merchendajzerow-i-konkurentosposobnost-cepochki-postawok-von-archana-gandi","title":"Proizwoditel'nost' merchendajzerow i konkurentosposobnost' cepochki postawok","description":"\u003cp\u003eMerchandajzery - äto tochka opory, obespechiwaüschaq balans mezhdu postawkami i zakupkami w äxportnom biznese odezhdy. V ätoj knige rassmatriwaütsq takie wazhnye i znachimye faktory, kak: * ocenka raboty merchandajzerow na urowne organizacii * konkurentosposobnost' cepochki postawok, zhiznenno wazhnaq dlq kompanij, zanimaüschihsq äxportom odezhdy * parametry, po kotorym oceniwaetsq rabota merchandajzerow * wozmozhnosti, kotorymi dolzhny obladat' merchandajzery dlq powysheniq konkurentosposobnosti. Kniga predlagaet rekomendacii na treh urownqh: * rekomendacii dlq kompanij, zanimaüschihsq äxportom odezhdy; * iniciatiwy, kotorye dolzhny predprinqt' otdel'nye merchendajzery dlq powysheniq äffektiwnosti raboty; * kak mezhdunarodnye pokupateli odezhdy mogut sposobstwowat' powysheniü äffektiwnosti raboty.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786206920083\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786206920083","offer_id":47401496346949,"sku":"9786206920083","price":63.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/2c3f14b5-c7d3-43af-aea7-6b4dee6f7755.jpg?v=1750141218","url":"https:\/\/shop.autorenwelt.de\/products\/proizwoditelnost-merchendajzerow-i-konkurentosposobnost-cepochki-postawok-von-archana-gandi","provider":"Autorenwelt Shop","version":"1.0","type":"link"}