{"product_id":"panorama-krupnejshih-kompanij-alektronnoj-kommercii-w-indii-von-varun-kesavan","title":"Panorama krupnejshih kompanij älektronnoj kommercii w Indii","description":"\u003cp\u003ePo sostoqniü na iün' 2015 goda w Indii naschitywalos' okolo 354 millionow internet-pol'zowatelej, a w 2016 godu ozhidaetsq, chto ih chislo dostignet 500 millionow. Nesmotrq na to, chto Indiq zanimaet wtoroe mesto w mire po kolichestwu pol'zowatelej, ustupaq lish' Kitaü (650 millionow, 48 % naseleniq), urowen' proniknoweniq älektronnoj kommercii w strane newysok po srawneniü s takimi rynkami, kak SShA (266 millionow, 84 %) ili Franciq (54 milliona, 81 %), odnako on rastet besprecedentnymi tempami, dobawlqq okolo 6 millionow nowyh uchastnikow kazhdyj mesqc. Po obschemu mneniü specialistow, rost nahoditsq na perelomnom ätape. V Indii nalozhennyj platezh qwlqetsq naibolee predpochtitel'nym sposobom oplaty, na nego prihoditsq 75 % operacij älektronnoj roznichnoj torgowli. Spros na mezhdunarodnye potrebitel'skie towary (wklüchaq towary s dlinnym hwostom) rastet gorazdo bystree, chem predlozhenie awtorizowannyh distrib'ütorow i älektronnoj kommercii wnutri strany. Soglasno issledowaniü, prowedennomu Indijskim institutom älektronnoj kommercii, k 2020 godu w Indii ozhidaetsq dohod ot onlajn-ritejla w razmere $100 mlrd, iz kotoryh $35 mlrd pridetsq na älektronnuü kommerciü w sfere mody. V blizhajshie gody prodazhi odezhdy cherez Internet wyrastut w chetyre raza. V celom äta kniga w osnownom poswqschena obschemu opisaniü osnownyh kompanij älektronnoj kommercii w Indii.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786207659111\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786207659111","offer_id":49564997419333,"sku":"9786207659111","price":49.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/d4a5ccbc-f60a-4cb5-9a4c-e6d6a55c527e.jpg?v=1743841851","url":"https:\/\/shop.autorenwelt.de\/products\/panorama-krupnejshih-kompanij-alektronnoj-kommercii-w-indii-von-varun-kesavan","provider":"Autorenwelt Shop","version":"1.0","type":"link"}