{"product_id":"monetizing-mobile-von-mark-m-lennon","title":"Monetizing Mobile","description":"\u003cp\u003eWhy are East Asian mobile telecommunication companies ahead of those in Europe and North America? What are the secrets to their successes and failures? We explore and explain the business models of the  top sixmobile firms in East Asia in the context of  Dominant Design, Technological Leapfrogging, and  Technological Lockout. From numerous interviews with  high ranking corporate, government, and academic  officials,supplemented by extensive secondary  sources in the form of academic articles, white  papers, and annual reports, this book provides a  detailed description of the dynamic and exciting  world of mobile commerce.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783838339832\"\u003e\u003ch3\u003eFactors Influencing Development of Mobile Commerce - Korea, China, Japan\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783838339832","offer_id":39499027021917,"sku":"9783838339832","price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/ffd3746b-51f2-49c8-a286-fb907b1171fe.jpg?v=1775629464","url":"https:\/\/shop.autorenwelt.de\/products\/monetizing-mobile-von-mark-m-lennon","provider":"Autorenwelt Shop","version":"1.0","type":"link"}