{"product_id":"mechanisms-for-long-term-innovation-von-masatoshi-fujiwara-und-yaichi-aoshima","title":"Mechanisms for Long-Term Innovation","description":"\n                                \n                \u003cp\u003eThis book explores how a long-term innovation can take place based on historical analyses of the development of reverse osmosis (RO) membrane from the early 1950s to the mid-2010s. The RO membrane is a critical material for desalination that is a key to solve water shortages becoming serious in many places of the world.\u003c\/p\u003e\n                                \n                \n                \u003cp\u003eThe authors conducted in-depth field studies as well as analyses of rich archival data to demonstrate how researchers, engineers, managers, entrepreneurs, and policymakers interacted each other for this material innovation to be realized. A series of historical analyses in this book uncovered that initial government supports, strategic niche markets, emergence of breakthrough technology, and company-specific rationales played significant roles for companies to overcome four types of uncertainty, technological, market, competition, and social\/organizational ones, and enabled the companies to persistently invest in the development and commercialization of the RO membrane.\u003c\/p\u003e\n                                \n                \n                \u003cp\u003eThis book depicts that innovation does not arise on a sudden, but that it is actualized through long lasting process with turns and twists, which is driven by many non-economic rationales beyond economic motives.\u003c\/p\u003e\n                                \n                \u003cp\u003e\u003c\/p\u003e\n                            \n            \u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9789811948985\"\u003e\u003ch3\u003eTechnology and Business Development of Reverse Osmosis Membranes\u003c\/h3\u003e\u003c\/div\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9789811948954\"\u003e\u003ch3\u003eTechnology and Business Development of Reverse Osmosis Membranes\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9789811948985","offer_id":47440283861317,"sku":"9789811948985","price":171.19,"currency_code":"EUR","in_stock":true},{"title":"Hardcover - 9789811948954","offer_id":40830083629149,"sku":"9789811948954","price":171.19,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/d3472ad9-5102-4b85-8c6f-8abb0dba2233.jpg?v=1778743440","url":"https:\/\/shop.autorenwelt.de\/products\/mechanisms-for-long-term-innovation-von-masatoshi-fujiwara-und-yaichi-aoshima","provider":"Autorenwelt Shop","version":"1.0","type":"link"}