{"product_id":"marketing-w-tunisskih-malyh-i-srednih-predpriqtiqh-von-lassaad-ghachem","title":"Marketing w tunisskih malyh i srednih predpriqtiqh","description":"\u003cp\u003eJeta kniga prednaznachena dlq rukowoditelej malyh i srednih predpriqtij, direktorow po marketingu, konsul'tantow i studentow biznes-shkol. Awtor osweschaet marketingowye problemy malyh i srednih predpriqtij i osnownye ogranicheniq, s kotorymi oni stalkiwaütsq. Ne pretenduq na ischerpywaüschuü polnotu, äta rabota daet nowoe predstawlenie o tunisskom marketinge na malyh i srednih predpriqtiqh promyshlennogo sektora i uslug, swqzannyh s promyshlennost'ü, - oblasti, kotoraq izobretaetsq s kazhdym dnem. Perwaq chast' rasschitana na chitatelej, stremqschihsq poluchit' teoreticheskie znaniq po osnowam marketinga w kontexte malyh i srednih predpriqtij. Vo wtoroj chasti rassmatriwaetsq marketingowyj aspekt proekta \"Innowacii, äkonomicheskoe razwitie i zanqtost'\" (GIZ) i mesto marketinga w kompaniqh, uchastwuüschih w programme.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786206331834\"\u003e\u003ch3\u003eOtzywy o proekte GIZ IDEE\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786206331834","offer_id":46974535598405,"sku":"9786206331834","price":24.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/02ed3d11-4710-43be-bcee-d35dfd92b613.jpg?v=1758603959","url":"https:\/\/shop.autorenwelt.de\/products\/marketing-w-tunisskih-malyh-i-srednih-predpriqtiqh-von-lassaad-ghachem","provider":"Autorenwelt Shop","version":"1.0","type":"link"}