{"product_id":"marketing-and-smart-technologies-von-undefined-8","title":"Marketing and Smart Technologies","description":"\n                                \n                \u003cp\u003eThis book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2024), held at University of Azores, Ponta Delgada, Azores, Portugal, between December 5 and 7, 2024. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.\u003c\/p\u003e\n                            \n            \u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9789819630769\"\u003e\u003ch3\u003eProceedings of ICMarkTech 2024, Volume 1\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Hardcover - 9789819630769","offer_id":54957350617413,"sku":"9789819630769","price":299.59,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/78b96b0c-f919-4540-9e33-1815adde5289.jpg?v=1773388054","url":"https:\/\/shop.autorenwelt.de\/products\/marketing-and-smart-technologies-von-undefined-8","provider":"Autorenwelt Shop","version":"1.0","type":"link"}