{"product_id":"let-my-people-go-surfing-von-yvon-chouinard","title":"Let My People Go Surfing","description":"\u003cp\u003eIn this newly revised 10th anniversary edition, Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.-shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth.\u003cbr\u003e\u003cbr\u003e From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.\u003cbr\u003e\u003cbr\u003e\"This is the story of an attempt to do more than change a single corporation-it is an attempt to challenge the culture of consumption that is at the heart of the global ecological crisis.\"-From the Foreword by Naomi Klein, bestselling author of This Changes Everything\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9780143109679\"\u003e\u003ch3\u003eThe Education of a Reluctant Businessman--Including 10 More Years of Business Unusual\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9780143109679","offer_id":47443305595205,"sku":"9780143109679","price":22.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/9391b2aa-b005-41f4-912b-81686f672a60.jpg?v=1781928282","url":"https:\/\/shop.autorenwelt.de\/products\/let-my-people-go-surfing-von-yvon-chouinard","provider":"Autorenwelt Shop","version":"1.0","type":"link"}