{"product_id":"kommunikatiwnye-strategii-ubezhdeniq-von-kirill-kalinin","title":"Kommunikatiwnye strategii ubezhdeniq","description":"\u003cp\u003ePoisk optimal'nyh sposobow ubezhdeniq wedetsq ne odno tysqcheletie. Est' ogromnoe mnozhestwo trudow po ritorike, oratorskomu iskusstwu; tysqchi knig rasskazywaüt o nawykah publichnyh wystuplenij i wedeniq peregoworow. Glawnyj sekret, w principe, dawno izwesten ¿ äto uwazhenie k tomu, kogo sobiraesh'sq w chem-to ubezhdat'. Vot tot magicheskij klüch, kotoryj, nahodqs' dazhe ne w samyh umelyh i opytnyh rukah, pomogaet otkrywat' dweri k umam i serdcam lübyh sobesednikow. Jeta prostaq, w obschem-to, mysl' na udiwlenie chasto uskol'zaet ot nashego wnimaniq, zatiraqs' po mere togo, kak kommunikatiwnyj akt ubezhdeniq razworachiwaetsq wo wremeni. V ätoj knige izlagaütsq predposylki, hod i rezul'taty lingwisticheskogo issledowaniq, prizwannogo s pozicij pragmatiki rechewogo obscheniq ob#qsnit', w chem konkretno dolzhno sostoqt' takoe uwazhenie, i pochemu odnim oratoram udaetsq ubedit' auditoriü, a drugim net. Predlozhennaq metodika analiza i ocenki ustnyh wystuplenij mozhet ispol'zowat'sq praktikuüschimi publichnymi oratorami: politikami, üristami, lektorami, specialistami po swqzqm s obschestwennost'ü ¿ w kachestwe instrumenta sozdaniq i realizacii äffektiwnyh kommunikatiwnyh strategij ubezhdeniq.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783846542606\"\u003e\u003ch3\u003eIssledowanie angloqzychnogo politicheskogo diskursa\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783846542606","offer_id":39494574637149,"sku":"9783846542606","price":59.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/c4f500b3-e621-4eac-8460-2cd365c0b7a1.jpg?v=1757825737","url":"https:\/\/shop.autorenwelt.de\/products\/kommunikatiwnye-strategii-ubezhdeniq-von-kirill-kalinin","provider":"Autorenwelt Shop","version":"1.0","type":"link"}