{"product_id":"harvard-business-review-case-study-general-electric-medical-systems-2002-von-marcel-heide","title":"Harvard Business Review Case Study: General Electric Medical Systems (2002)","description":"\u003cp\u003eSeminar paper from the year 2006 in the subject Business economics - Business Management, Corporate Governance, grade: 1.9, Edinburgh Napier University (Napier University Business School), course: International Business Strategy, language: English, abstract: General Electric Medical Systems (GEMS) is the world¿s leading manufacturer of diagnostic imaging equipment and part of the Milwaukee, US-based General Electric. The following evaluation conducts a strategic analysis of its internal resource capability, how it shaped its competitive strategy and a profound evaluation of its international strategy.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783640204045\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Libri","offers":[{"title":"Softcover - 9783640204045","offer_id":39440475357277,"sku":"9783640204045","price":18.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/37178b06-e364-40bf-bbef-99a219bf9572.jpg?v=1777529835","url":"https:\/\/shop.autorenwelt.de\/products\/harvard-business-review-case-study-general-electric-medical-systems-2002-von-marcel-heide","provider":"Autorenwelt Shop","version":"1.0","type":"link"}