{"product_id":"employer-branding-a-process-towards-staff-retention-von-adetutu-a-ademola","title":"Employer Branding: A Process towards Staff Retention","description":"\u003cp\u003eIn recent times, the need for an Employer to create a specific public image has become imperative for the success of their business. Competition is getting stiffer, products and services are imitated, and the possibility of competitors developing a better and more promising deliverable is becoming higher. Thus, Employers have realized that getting ahead of competition requires a drastic approach to focus on Employees who will get the job done. Several organisations tend to promote an exceptional image to potential employees, promising a particular employment experience. However, instances that the case differs from public perception, existing employee tends to spread the inadequacy and the effect will be a high staff turnover. Therefore, it becomes an issue of necessity for an organisation to align its promises with the actual situation to retain the best talent, which invariably pose a better opportunity ahead of its competitors.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786207466054\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786207466054","offer_id":48325437489477,"sku":"9786207466054","price":60.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/066032fe-0837-43a8-b974-b1ae4969e9b2.jpg?v=1759213485","url":"https:\/\/shop.autorenwelt.de\/products\/employer-branding-a-process-towards-staff-retention-von-adetutu-a-ademola","provider":"Autorenwelt Shop","version":"1.0","type":"link"}