{"product_id":"coca-colas-marketing-strategy-an-analysis-of-price-product-and-communication-von-julia-anders","title":"Coca-Cola's Marketing Strategy: An Analysis of Price, Product and Communication","description":"\u003cp\u003eResearch Paper (undergraduate) from the year 2011 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,0, , language: English, abstract: Coca-Cola: a Soft drink which is not only refreshment, but an American symbol.\u003c\/p\u003e\u003cp\u003eCoca-Cola has grown to one of the world¿s biggest and most successful companies.\u003c\/p\u003e\u003cp\u003eSuch a success could only be achieved by a strong and outstanding Marketing Management.\u003c\/p\u003e\u003cp\u003eCocäCola connects with its audience and customers in a way that other companies don¿t do.\u003c\/p\u003e\u003cp\u003eThis report provides information about CocäColäs Marketing Strategy and analyzes its\u003c\/p\u003e\u003cp\u003ecommunication, product and price policy.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783656495277\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Libri","offers":[{"title":"Softcover - 9783656495277","offer_id":39433346482269,"sku":"9783656495277","price":27.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/4f3dd1a8-855c-4e00-a1c0-e6c39e3f0f8a.jpg?v=1778049505","url":"https:\/\/shop.autorenwelt.de\/products\/coca-colas-marketing-strategy-an-analysis-of-price-product-and-communication-von-julia-anders","provider":"Autorenwelt Shop","version":"1.0","type":"link"}