{"product_id":"buying-decision-von-sarah-sabir-ahmad-und-muhammad-qadri-azizan","title":"Buying Decision","description":"\u003cp\u003eNowadays, consumers awareness towards real estate,  especially housing has become an important element as  it will lead the consumers to choose what they really  wants. Previous research indicated that price,  accessibility, and safety are among the dominant  factors that effect the consumers buying decision.  Therefore, this study intended to examine the  relationship of independent variables (family,  income, location and interior design) that influence  purchaser on deciding to purchase real estate. A  total 150 respondents were chosen to be the sample  for this study and this study has been conducted in  Kedah state in Malaysia. They were evaluated on their  experience in purchasing real estate such as what  influenced them, what affected their decision in  purchasing a house and so on. From this study,  family, location and interior design was indicated to  provide the most impact on customer motivation  towards purchasing real estates.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783844386677\"\u003e\u003ch3\u003eFactors that Influence Consumers in Purchasing Real Estates\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783844386677","offer_id":39471344418909,"sku":"9783844386677","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/898cb7f6-dc20-4756-a8e4-0fdb759e12a3.jpg?v=1758780744","url":"https:\/\/shop.autorenwelt.de\/products\/buying-decision-von-sarah-sabir-ahmad-und-muhammad-qadri-azizan","provider":"Autorenwelt Shop","version":"1.0","type":"link"}