{"product_id":"business-model-book-the-von-adam-j-bock-adam-bock-und-gerard-george","title":"Business Model Book, The","description":"\n                                \n                \u003cp\u003e\n                                        \n                    \u003cstrong\u003eBusiness models are the beating heart of your firm's value proposition.\u003c\/strong\u003e\n                                    \n                \u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        Great business models drive rapid growth; bad business models can doom the most promising ventures. \n                    \n                    \u003cem\u003eThe Business Model Book\u003c\/em\u003e\n                                         clearly shows you how to create, test, adapt and innovate successful business models for any company in any situation.\n                \n                \u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        Every company has a business model. When the business model works, the company creates value. \n                    \n                    \u003cem\u003eThe Business Model Book\u003c\/em\u003e\n                                         combines the latest research, straightforward tools and current examples to bring this surprisingly tricky topic to life. Your company changes over time, and so should your business model.\n                \n                \u003c\/p\u003e\n                                \n                \u003cp\u003e· Understand how and why business models matter to your organisations success.\u003c\/p\u003e\n                                \n                \u003cp\u003e· Be able to apply business model thinking to a specific company and a specific situation.\u003c\/p\u003e\n                                \n                \u003cp\u003e· Learn how to evaluate and test business models to identify the most appropriate model.\u003c\/p\u003e\n                                \n                \u003cp\u003e· Use a set of practical tools to adapt and innovate business models.\u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        \n                    \u003cstrong\u003eIt does not matter what you think you know about business models.\u003c\/strong\u003e\n                                    \n                \u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        \n                    \u003cstrong\u003eIt is time to design, build and adapt business ideas that thrive.\u003c\/strong\u003e\n                                    \n                \u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        \n                    \u003cem\u003e\n                                                \n                        \u003cem\u003e\n                                                        \n                            \u003cstrong\u003e\n                                                                \n                                \u003cem\u003e“ Clever, innovative, and simple -- a must read workbook for entrepreneurs!”\u003c\/em\u003e\n                                                            \n                            \u003c\/strong\u003e\n                                                         \n                        \n                        \u003c\/em\u003e\n                                            \n                    \u003c\/em\u003e\n                                    \n                \u003c\/p\u003e\n                                \n                \u003cp\u003eCharles CHEN Yidan, Co-Founder, Tencent Holdings.\u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        \n                    \u003cem\u003e\n                                                \n                        \u003cstrong\u003e\n                                                        \n                            \u003cem\u003e“Buy it. Read it. Most importantly, use it!”\u003c\/em\u003e\n                                                         \n                        \n                        \u003c\/strong\u003e\n                                            \n                    \u003c\/em\u003e\n                                    \n                \u003c\/p\u003e\n                                \n                \u003cp\u003eJohn Mullins, London Business School, Author of The Customer-Funded Business and The New Business Road Test.\u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        \n                    \u003cstrong\u003e\n                                                \n                        \u003cem\u003e“This may well turn out to be your scrapbook for business models. An excellent resource that will get your ideas flowing!”\u003c\/em\u003e\n                                            \n                    \u003c\/strong\u003e\n                                    \n                \u003c\/p\u003e\n                                \n                \u003cp\u003eShane Corstorphine, VP, Regional Growth (Global Regions) and General Manager (Americas), Skyscanner.\u003c\/p\u003e\n                            \n            \u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9781292135700\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9781292135700","offer_id":50195220005189,"sku":"9781292135700","price":19.25,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/292b4695-6666-4a47-b363-c8e0e8f2e20a.jpg?v=1780978343","url":"https:\/\/shop.autorenwelt.de\/products\/business-model-book-the-von-adam-j-bock-adam-bock-und-gerard-george","provider":"Autorenwelt Shop","version":"1.0","type":"link"}