{"product_id":"assessment-of-customer-perception-on-mobile-phone-money-transfer-von-brian-seda-und-margret-ulaka","title":"Assessment of customer perception on mobile phone money transfer","description":"\u003cp\u003eM-pesa ( M for mobile, pesa is swahili for money) is a mobile-phone based money transfer and micro financing service for safaricom and vodacom,the largest mobile network operators in Kenya and Tanzania.Currently the most developed mobile payment system in the world,M-Pea allows users with national identification  or passport to deposit,withdraw and transfer money easily with a mobile device.Many lives has been in Kenya by the innovation of M-Pesa as monetary transaction can be done by the click of a button.This book will be useful to anyone who would like to know how customers perceive the use of Mobile phone money transfer.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783659452123\"\u003e\u003ch3\u003eA case study of M-pesa Kisumu,Kenya\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783659452123","offer_id":39484215558237,"sku":"9783659452123","price":35.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/b42f8d20-29cb-4a9f-8647-fec27b833dbc.jpg?v=1774680187","url":"https:\/\/shop.autorenwelt.de\/products\/assessment-of-customer-perception-on-mobile-phone-money-transfer-von-brian-seda-und-margret-ulaka","provider":"Autorenwelt Shop","version":"1.0","type":"link"}