{"product_id":"whatever-you-think-think-the-opposite-von-paul-arden","title":"Whatever You Think, Think the Opposite","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003e'Brilliant, bad, charming, irascible and totally off the wall, Paul Arden is an original with extraordinary drive and energy, blessed with a creative genius allied to a kind of common sense that just isn't, well, common' Roger Kennedy, Saatchi \u0026amp; Saatchi \u003c\/p\u003e\u003cp\u003ePaul Arden spent 14 years as the Executive Creative Director at Saatchi \u0026amp; Saatchi. He was responsible for some of the UK's most successful advertising campaigns - British Airways, Silk Cut, Anchor Butter, InterCity and Fuji. In 1993 he set up the film production company Arden Sutherland-Dodd. His first book sold over half a million copies. He has a weekly column in the Independent and recently opened a photographic gallery in his hometown, Petworth.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9780141025711\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Libri","offers":[{"title":"Softcover - 9780141025711","offer_id":39414243917917,"sku":"9780141025711","price":14.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/bf75b5fe-e8ee-4da0-8874-3709166434b4.jpg?v=1781064233","url":"https:\/\/shop.autorenwelt.de\/en\/products\/whatever-you-think-think-the-opposite-von-paul-arden","provider":"Autorenwelt Shop","version":"1.0","type":"link"}