{"product_id":"transformation-towards-human-centered-medical-devices-von-ida-koho-und-antti-brunni","title":"Transformation Towards Human-Centered Medical Devices","description":"\"We are customer-centric\" is an easy thing to claim, but in practice, it's not true for all medical device manufacturers. What does it take to be human centered? This handbook is a guide for a product manager's journey towards more human centered medical device product management. It provides tools, examples, and tips, acting as a stepping stone to the world of service design from the perspective of medical device manufacturing.\n\nAfter reading this book:\n- You will have the basic knowledge to start using the service design approach to invent, innovate, and optimize\n- You will be able to explore new ways of thinking and working\n- You will have some practical tools for user involvement and co-creation\n- You will have a process to lighten your product management tasks\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9789528094029\"\u003e\u003ch3\u003eService Design for Product Management\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9789528094029","offer_id":54010106806597,"sku":"9789528094029","price":23.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/185fac5f-51f1-4c17-8d75-509a2e645d5a.jpg?v=1782373218","url":"https:\/\/shop.autorenwelt.de\/en\/products\/transformation-towards-human-centered-medical-devices-von-ida-koho-und-antti-brunni","provider":"Autorenwelt Shop","version":"1.0","type":"link"}