{"product_id":"the-emerging-market-clearing-practice-in-ethiopia-von-fuad-mustefa","title":"The Emerging Market Clearing Practice in Ethiopia","description":"\u003cp\u003eUsing a single method of marketing strategy is very  difficult in the present market condition because,  the competition is stiff; the development of new  fashions is very fast; emergence of new  technology and the varying preference of customers  make the marketing activity very tricky. Especially  in the apparel store perishability and seasonality  of fashionable clothes have increased due to the  different innovation in the design of  cloths, the stripes, the color and style. Clearance  sales strategy is currently practiced in Ethiopia  especially in the boutiques, but these areas are  not well studied by scholars of the country.Because  of its dynamic nature of price change and  customer preference, managers face a problem of how  to sell the product to reduce the inventory of  unsold items and outdated fashions.This book  provides insight about the reason of applying  clearance sales; the customer behavior towards  clearance price; the relationship between clearance  sales and sales volume and the genuineness of the  price cut. The study should help professionals in  this field and also the different marketers and  others who want to further study this area.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783843378826\"\u003e\u003ch3\u003eThe Case of Boutiques in Arada Sub-City: Addis Ababa\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783843378826","offer_id":39470035468381,"sku":"9783843378826","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/6567a325-33f7-4c54-af0d-f053bfe9e235.jpg?v=1757825293","url":"https:\/\/shop.autorenwelt.de\/en\/products\/the-emerging-market-clearing-practice-in-ethiopia-von-fuad-mustefa","provider":"Autorenwelt Shop","version":"1.0","type":"link"}