{"product_id":"the-effect-of-packaging-on-childrens-food-consumption-von-clara-de-valette","title":"The effect of packaging on children's food consumption","description":"\u003cp\u003eFor several years now, the status of the child has evolved considerably, from a role of being of little value, subject to the will of his parents and working from an early age to help his family financially, to a role of prescriber and child king. With the evolution of mentalities, food manufacturers have measured the real interest of considering the child as a singular target that must absolutely be differentiated from other consumers. New products with attractive packaging, designed especially for children, have been created. Many brands have a mascot to develop the DNA of the brand and to create a real visual identity in order to create a strong and emotional bond with children. The subject of this study will be to analyze the influence that the presence of a character on the packaging can have on the consumption of healthy products among children. Does a character make children want to consume a healthy product?\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9786205985465\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9786205985465","offer_id":46704773988677,"sku":"9786205985465","price":39.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/2f302676-d49e-4806-a955-5c96409beb25.jpg?v=1758602585","url":"https:\/\/shop.autorenwelt.de\/en\/products\/the-effect-of-packaging-on-childrens-food-consumption-von-clara-de-valette","provider":"Autorenwelt Shop","version":"1.0","type":"link"}