{"product_id":"the-defense-industry-von-valentina-santaniello","title":"The defense industry","description":"\u003cp\u003eOver the last years, the global defense industry has  been experiencing a substantial growth rate. It has  gradually become a vital component of the economic  structure of the most powerful nations in the world.  Gaining a deep understanding of this sector is  paramount. This book offers you an up-to-date  overview of the industry by guiding you through a  strategic analysis first and a financial study of the  major players afterwards. A detailed Porter''s five  forces analysis lays the foundation of the book. It  helps identifying the characteristics of each market  as well as the key success factors a firm operating  in the defense industry has to be strong at. The  profitability of the five biggest companies in the US  ¿ Lockheed Martin, Boeing, Northrop Grumman, General  Dynamics, and Raytheon ¿ and the five biggest  companies in the recently rising European market ¿  EADS, BAE Systems, Thales, Finmeccanica and Rolls- Royce ¿ has been tested with independent  calculations. Financial analysis has been performed  to evaluate the debt-to-equity and assess each firm''s  ability to create wealth, to hold a sustainable  competitive position, and to repay its shareholders.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783838357232\"\u003e\u003ch3\u003eA comparative analysis of US and European companies\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783838357232","offer_id":39499097505885,"sku":"9783838357232","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/9bf6b3dd-91b6-4c8c-a951-9b4fab3046ad.jpg?v=1775887875","url":"https:\/\/shop.autorenwelt.de\/en\/products\/the-defense-industry-von-valentina-santaniello","provider":"Autorenwelt Shop","version":"1.0","type":"link"}