{"product_id":"research-methods-for-business-students-von-mark-saunders-philip-lewis-und-adrian-thornhill","title":"Research Methods for Business Students","description":"\n                                \n                \u003cstrong\u003eThe market-leading textbook that offers clear, robust and pragmatic guidance on your dissertation or research project.\u003c\/strong\u003e\n                                Ranked as the most highly cited text in Business, Marketing, Accounting \u0026amp; Economics!\n                \n                \u003cp\u003e\n                                        \n                    \u003cstrong\u003eAccording to the Financial Times' Teaching Power Rankings (research by Open Syllabus)\u003c\/strong\u003e\n                                    \n                \u003c\/p\u003e\n                                \n                \u003cp\u003eWith over 500,000 copies sold, Research Methods for Business Students by Saunders, Lewis, and Thornhill is the definitive textbook for Business, Marketing, and Management students conducting a research-led project or dissertation.\u003c\/p\u003e\n                                \n                \u003cp\u003eThis fully revised 9th edition provides excellent coverage guiding you through the entire process, from deciding on a research topic to writing your dissertation or project and presenting your academic poster. By taking a transactional approach, the textbook will help you choose your project through critically reviewing the literature and designing your research, answering key questions such as:\u003c\/p\u003e\n                                \n                \u003cul\u003e\n                                        \n                    \u003cli\u003eHow do I generate a research idea and design my research?\u003c\/li\u003e\n                                        \n                    \u003cli\u003eHow do I review the literature critically?\u003c\/li\u003e\n                                        \n                    \u003cli\u003eWhy is research philosophy relevant to my research?\u003c\/li\u003e\n                                        \n                    \u003cli\u003eHow do I collect and analyse my data?\u003c\/li\u003e\n                                        \n                    \u003cli\u003eWhen and what do I need to write?\u003c\/li\u003e\n                                        \n                    \u003cli\u003eHow can I do research virtually?\u003c\/li\u003e\n                                    \n                \u003c\/ul\u003e\n                                \n                \u003cp\u003e\u003c\/p\u003e\n                                \n                \u003cp\u003eThis comprehensive guide to conducting research will support you step-by-step at every stage of the process, offering a wealth of thought-provoking features and activities, such as tips and tricks from other students' experiences on their research projects and a complete glossary of terms. It provides case studies, news, and articles based on the latest virtual and face-to-face methods, discussing how research is used in practice within organisations worldwide. Self-study prompts will further encourage you to apply what you have learned to your own research project.\u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        Get \n                    \n                    \u003cstrong\u003edata-confident\u003c\/strong\u003e\n                                         with the \n                    \n                    \u003cstrong\u003eworked examples\u003c\/strong\u003e\n                                        , \n                    \n                    \u003cstrong\u003eself-test questions\u003c\/strong\u003e\n                                        , and \n                    \n                    \u003cstrong\u003edownloadable datasets\u003c\/strong\u003e\n                                        , and take the Heightening Awareness of Research Philosophy survey (HARP) to understand more about your own research philosophy and how it affects your research project.\n                \n                \u003c\/p\u003e\n                                \n                \u003cp\u003eWritten by experts in the field, this resource guides you through developing your research skills by taking a clear, concise, and transparent approach, helping you complete and successfully present your research.\u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        This edition is also available in \n                    \n                    \u003cstrong\u003e\n                                                Revel\n                        \n                        \u003csup\u003e®\u003c\/sup\u003e\n                                            \n                    \u003c\/strong\u003e\n                                        .\n                \n                \u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        \n                    \u003cstrong\u003e\n                                                Revel\n                        \n                        \u003csup\u003e®\u003c\/sup\u003e\n                                                 is Pearson's newest way of delivering respected content. Fully digital and highly engaging, Revel replaces the textbook and gives you everything you need for the course, and more. \n                    \n                    \u003c\/strong\u003e\n                                    \n                \u003c\/p\u003e\n                                \n                \u003cp\u003e\n                                        \n                    \u003cstrong\u003eInformed by extensive research on how people read, think, and learn, Revel\u003c\/strong\u003e\n                                        \n                    \u003cstrong\u003e\n                                                \n                        \u003csup\u003e®\u003c\/sup\u003e\n                                            \n                    \u003c\/strong\u003e\n                                        \n                    \u003cstrong\u003e is an interactive learning environment that enables you to read, practice, and study in one continuous experience  for less than the cost of a traditional textbook. \u003c\/strong\u003e\n                                    \n                \u003c\/p\u003e\n                            \n            \u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9781292402727\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9781292402727","offer_id":47618987262277,"sku":"9781292402727","price":86.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/a673c13d-7aa2-4a76-9306-4af77e9bed80.jpg?v=1780373398","url":"https:\/\/shop.autorenwelt.de\/en\/products\/research-methods-for-business-students-von-mark-saunders-philip-lewis-und-adrian-thornhill","provider":"Autorenwelt Shop","version":"1.0","type":"link"}