{"product_id":"perceived-risks-associated-with-premium-private-label-brands-von-justin-beneke-inge-lok-und-kate-mallett","title":"Perceived risks associated with premium private label brands","description":"\u003cp\u003eThis study used a survey of 325 consumers to  investigate the effect of perceived risks on the  intention to buy premium grocery private label  brands in South Africa. Based on the literature, a  model was developed and tested using Partial Least  Squares analysis. The results indicate that  functional and time risk both negatively influence  consumers'' purchase intention of such products. We  found no such effect pertaining to financial,  physical, psychological and social risks. This study  sheds further light on private label brands in an  emerging market context by providing guidance to  academics and practitioners as to the manner in  which consumers respond to different categories of  risk.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783843363792\"\u003e\u003ch3\u003eAn investigation into the South African grocery sector\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783843363792","offer_id":39497054027869,"sku":"9783843363792","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/98b55658-8c64-43c0-b776-b6ce31dff52f.jpg?v=1758346019","url":"https:\/\/shop.autorenwelt.de\/en\/products\/perceived-risks-associated-with-premium-private-label-brands-von-justin-beneke-inge-lok-und-kate-mallett","provider":"Autorenwelt Shop","version":"1.0","type":"link"}