{"product_id":"invading-goa-von-marianne-vardalos","title":"Invading Goa","description":"\u003cp\u003eNew tourism -- travel that claims to be more ethical  or ecological than old tourism, is the industry  that offers yoga retreats and herbal tea tours,  henna holidays and temple walks. Goa has  always been a draw for the masses eager to find  spirituality and escape the pressures of modern life  so it is no surprise that new tourism is thriving in  the holidy capital of India.   In this book, Vardalos argues that new tourist  genres are all the same, regardless of their  specific claims, because of the  ideology that encompasses all of them: imperialism.  She argues that new tourism in Goa does not offer an  ethical nor ecological alternative to the mass  travel of the past and is in fact, no different than  invasions of historical imperial powers.  Characteristics  like ''individualized'', ''experiential'', ''ethical'',  and ''eco-friendly'' are used by marketers to  differentiate new tourism from mass tourism in an  attempt to conceal its similarity to the imperial  projects of the past. But its purposes and  consequences are exactly the same. In that regard,  new tourists, even those with the best of  intentions, are invading Goa.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783838344461\"\u003e\u003ch3\u003eNew tourism or old imperialism?\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783838344461","offer_id":39499090067549,"sku":"9783838344461","price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/5a83395e-df11-489c-a008-fc208e84a1f7.jpg?v=1759210617","url":"https:\/\/shop.autorenwelt.de\/en\/products\/invading-goa-von-marianne-vardalos","provider":"Autorenwelt Shop","version":"1.0","type":"link"}