{"product_id":"human-centric-marketing-von-andreea-orindaru","title":"Human-Centric Marketing","description":"\n                                \n                \u003cp\u003eThis work invites readers to rediscover marketing as a space for authenticity, empathy, and purpose. In a business world driven by speed, automation, and superficial metrics, Andreea Orîndaru calls for a return to what truly connects us—our shared humanity. Using the PAUSE framework—Presence, Authenticity, Unity, Sustainability, and Empathy—she offers a fresh perspective and practical tools for building trust-based brands and meaningful relationships. Blending academic insight with reflective depth, the book challenges conventional marketing paradigms and encourages a more conscious, values-driven approach to communication and leadership. Designed for professionals, entrepreneurs, and students, it bridges business strategy with personal growth, offering a compelling vision of marketing as a force for positive impact and deeper human connection.\u003c\/p\u003e\n                            \n            \u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783032255099\"\u003e\u003ch3\u003eA Humanistic Approach to Business\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Hardcover - 9783032255099","offer_id":59225139904837,"sku":"9783032255099","price":53.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/73461_13f7ac30-653d-4ee1-87ba-57783ebef633.jpg?v=1788927050","url":"https:\/\/shop.autorenwelt.de\/en\/products\/human-centric-marketing-von-andreea-orindaru","provider":"Autorenwelt Shop","version":"1.0","type":"link"}