{"product_id":"e-marketplace-selection-von-john-hopkins","title":"e-Marketplace Selection","description":"\u003cp\u003eThe process of joining an e-Marketplace, and the  evaluation of which particular ones offer the best  mix  of services for a particular set of business needs,  is not  a straightforward undertaking. With such a myriad of  variants on offer, with numerous membership models,  features, services, product types, and technology  platforms in existence, it can prove to be a very  confusing process for any prospective company  looking  to join.  This book addresses the issue by taking steps toward  developing an effective, intuitive, and user- friendly  mechanism for assisting in the process of e- marketplace selection, to be employed by either  those  looking to subscribe to existing e-marketplaces or  others investigating the prospect of developing a  bespoke electronic marketplace of their own.  It discusses the development of an interrelationship  matrix-based approach for evaluating the suitability  of  an e-marketplace''s range of services to an  established  set of customer requirements. The developed matrix  is  then tested in a further series of case study  environments in order to assess its viability and  potential.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783843373272\"\u003e\u003ch3\u003eA interrelationship matrix-based approach to support the selection process for entry into Electronic Marketplaces\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783843373272","offer_id":39470099333213,"sku":"9783843373272","price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/a2c96c3b-03a0-4fea-9441-01846f36dbe6.jpg?v=1772779165","url":"https:\/\/shop.autorenwelt.de\/en\/products\/e-marketplace-selection-von-john-hopkins","provider":"Autorenwelt Shop","version":"1.0","type":"link"}