{"product_id":"content-analysis-of-crises-communication-messages-von-viktoryia-abramenka","title":"Content Analysis of Crises Communication Messages","description":"\u003cp\u003eThis research analyzes the crisis communication messages of the two organizations: British Petroleum (BP) and Tokyo Electric Power Company (TEPCO). The study looks at the organizations¿ press-releases, Facebook updates, and tweets. The research looks at detecting four main themes in the companies¿ crisis communication messages: trust, collaboration, commitment, and interactivity. This study then goes on to look at the crisis communication strategies.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783659714481\"\u003e\u003ch3\u003e\u003c\/h3\u003e\u003c\/div\u003e","brand":"Libri","offers":[{"title":"Softcover - 9783659714481","offer_id":39435003592797,"sku":"9783659714481","price":23.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/a43bf3d1-9f3c-4207-959d-f588285ac519.jpg?v=1774936292","url":"https:\/\/shop.autorenwelt.de\/en\/products\/content-analysis-of-crises-communication-messages-von-viktoryia-abramenka","provider":"Autorenwelt Shop","version":"1.0","type":"link"}