{"product_id":"complexity-management-von-michael-marti","title":"Complexity Management","description":"The discussion about increased product complexity in Western European companies has been omnipresent for decades. This is due to ever new demands (real or c- ceived) from the market and new possibilities (technical and others) open to the p- viders of products and services to come up fast with very specific solutions. The m- agement of this complexity inside the company so as to achieve a balance between the market benefits of more customer specific solutions and the internal costs induced by this is still a big challenge. After years of research in this area there is still a lack of tools to help practitioners to take decisions about the right degree of complexity for a product or the right design of a product architecture. Mr. Marti brings together three perspectives on this topic in an easily understa- able and communicable way: The strategy of the company (combined with the mat- ity of the product), the functionality, and the physical complexity on a component level. The visualization in a complexity matrix is an important new tool especially for fostering the understanding for complexity issues in a company! With this book Mr. Marti has come up with an outstanding contribution to product complexity management, which is crucial for the future competitiveness of companies in Western Europe. I hope that this book will find a broad distribution as well in pr- tice as in theory for the sake of our countries! Prof. Dr.\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783835008663\"\u003e\u003ch3\u003eOptimizing Product Architecture of Industrial Products\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783835008663","offer_id":49593281708357,"sku":"9783835008663","price":53.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/af02987e-208f-4291-a3c9-69ee6914d85b.jpg?v=1775194668","url":"https:\/\/shop.autorenwelt.de\/en\/products\/complexity-management-von-michael-marti","provider":"Autorenwelt Shop","version":"1.0","type":"link"}