{"product_id":"competitive-strategy-dynamics-of-oems-in-the-ict-industry-von-davide-chiaroni","title":"COMPETITIVE STRATEGY DYNAMICS OF OEMs IN THE ICT INDUSTRY","description":"\u003cp\u003eContext dynamics in the ICT industry created a new, more ambiguous competitive arena characterised by continuously shifting boundaries. As a consequence, the original equilibrium characterised by vertically integrated companies (and product architectures), and also the 1990s ¿alternate¿ equilibrium of integration and stratification, has been completely broken. A new model of competition for OEMs has been envisioned, characterised by the ¿horizontal¿ competition of specialised players exploiting their competences (and assets) across a number of product segments, even outside the traditional boundaries of the ICT industry, but focusing themselves on a given layer. New competitive strategy dynamics are required by companies to shape the new competitive scenario.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783844311785\"\u003e\u003ch3\u003eFacing the challenge of digital convergence\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783844311785","offer_id":39470092091485,"sku":"9783844311785","price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/0d30c4ef-b2fc-4af4-b98b-d53df76d8d4f.jpg?v=1758345725","url":"https:\/\/shop.autorenwelt.de\/en\/products\/competitive-strategy-dynamics-of-oems-in-the-ict-industry-von-davide-chiaroni","provider":"Autorenwelt Shop","version":"1.0","type":"link"}