{"product_id":"ads-that-talk-back-von-diane-conrad","title":"Ads that Talk Back","description":"\u003cp\u003eThis reflective practice case study completed for my  master''s degree involved creating and delivering a  unit for inner-city high school students integrating  drama and media literacy\/production with a focus on  advertising. It used socially critical or issues- based drama to examine the relationship between  youth and media advertising, to draw out and  question their meanings\/understandings, towards  finding appropriate ways of teaching media studies.  Analysis of students¿ responses to the work and the  media messages they created saw these young people  as sophisticated readers of advertisements who made  meanings that spoke to their needs, desires and life  experiences. The study forced a re-evaluation of the  critical perspective brought to the teaching, which  led to a more pluralistic stance that allowed the  intersection of public and private realms of knowing  and the acknowledgement of students¿ desiring  identities. In representing the research data the  study took an alternative arts-based approach by  depicting significant teaching\/learning moments  through scripted scenes.\u003c\/p\u003e\u003cdiv class=\"aw-variant-hidden-subtitle-div\" id=\"aw-variant-subtitle-9783838379227\"\u003e\u003ch3\u003eExploring Media Advertising through Drama   with Inner-City Students\u003c\/h3\u003e\u003c\/div\u003e","brand":"Autorenwelt Shop","offers":[{"title":"Softcover - 9783838379227","offer_id":39499114381405,"sku":"9783838379227","price":68.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0940\/0622\/files\/a3c8e324-9ca5-4886-9a78-1424fffd7675.jpg?v=1775626277","url":"https:\/\/shop.autorenwelt.de\/en\/products\/ads-that-talk-back-von-diane-conrad","provider":"Autorenwelt Shop","version":"1.0","type":"link"}